The Future of European Printing to 2021
The growth in digital printing adoption as well as steady growth in package printing markets has meant that overall revenues are now stabilising, and are expected to grow in real terms from a projected €156 billion in 2016 to €160 billion by 2021.
Package printing is expected to advance across all key areas, driven by a combination of general economic growth, as well as further moves towards packaged vs non-packaged food and also added-value packaging growth.
The Future of European Printing to 2021 provides strategic forecasts for this key area of the printing industry, with quantitative market data segmented by print process, machinery and equipment, consumables, end use, and geographic region.
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